Thursday, July 26, 2012

Refined Concept Ideations + Ch. 4 Preview

(Refer to the Design Guide for in depth info)

Chapter 4:



4.1 problem statement 
Due to gentrifications in San Francisco’s Visitacion Valley District, Asian Americans 
they are being forced to move out of their homes without knowledge. 
4.2 purpose statement 
The purpose of this study was to inform the community about the gentrifications 
and its negative feedback it gives to the community. By giving positive response 
through neighborhood campaigning, it will stop hindering the quality of life and 
their ability to keep hold of their cultural identity. 


4.3 significance of study 
This study focuses on the Asian American audiences whom are not aware of the 
current and future gentrifications located in and around Visitacion Valley. It leads back the negative criticism when gentrifying had gone through the community. 
Thus, but giving back with a positive response by the means of neighborhood 
campaigning, it not only protect their lifestyle but also be able to preserve their 
morals, values and cultural identity. 
4.4 assumptions 
It is assumed that these individuals are not are of the impact it has currently in 
their living quarters; moreover bringing little to no access of knowledge about 
these factors and environment changes within their community. 
Furthermore, local organizations are indeed aware of the current and future changes through gentrification. 


4.5 final proposed solution 
For the final solution, it has been decided that a campaign packet containing information will be ideal for this problem as it deals with interacting with indivduals as well as a poster to promote at a macro level attaining attention from them. In the packet itself will contain vital information about the district as well as information on where to obtain information regarding gentrification and how it will affect their ability to live life and their neighbors. This calls for the young generation to step up and gain volunteer work, interacting, doing and gaining hands-on experience with the community. This also calls for the older generation to find ways of stopping gentrification in their area preserving their identity as a San Franciscan living in district. 























































4.9 conclusion & recommendations 
After going through research, this had been one of the most difficult and yet rewarding experience. The final proposed solution is made to promote and give awareness towards the Asian American community through many languages since the majority are non-English speakers and readers. 
Although, recommendations are a factor. Of which, is time management, thorough research with other districts and surrounding communities as well as gaining feedback from the community despite the unwanted interaction. 



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